Display

Window Pain

Bakers, in case it's been a while, this is your friendly reminder to go ahead and spruce up those window display cakes. After all, without them the customers might have to rely solely on your signage to evaluate your baking skills:

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And nobody wants that.

("I'll take a Sahara and two small Mojaves, please.")

Now, your display cakes say a lot about your bakery. Ideally, you want these things to be positive, like "Look! Our cakes don't show the dirt at ALL!"

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Or, "Yes, we CAN cut out small pieces of paper!"

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Or even just "Divorce!" written in German:

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Your displays also showcase the things that are most important to your bakery.

Like spelling:

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And the fact that you never make the same mistake more than twice:

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And finally, remember: when it comes to drawing in potential customers, you can never go wrong with a really good wizard cake:

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Guaranteed to work like magic.

Thanks to Elizabeth R., Mary I., Erin Z., Kate, Catherine C., & C.M., who think that last window might have a few kinks to work out.

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I usually like to tie in my product links to the final cake, so this is an EXCELLENT time to plug my friend Scott's side-job:

Off To Be The Wizard

Lucky for y'all, Scott's a writer.

This is the first book in a hugely entertaining series about a modern day guy who tweaks some software code and ends up in the middle ages posing as a wizard. It's HEE-LARIOUS. Go check it out if you need more fun stories in your life.

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And from my other blog, Epbot:

Truth In Advertising

Bakers, in today's lagging economy the race to earn customers' hard-earned dollars is on. So how can you stay ahead of your competition? With tasteful, quality display-cakes, that's how.

Yep, you want displays that draw people in. Displays that show off your skills. Displays that say, "Hey, we're a modern, 'with-it' bakery that knows just how to relate to today's generation."

"You see, kids, there once was a time when phones had cords on them."

You also want cakes that show you take your job seriously:

And that your figure modeling is second-to-none:

"GREETINGS, HUMANS. WE ARE TWO UNIQUE FEMALES WHO ENJOY SITTING IN CASUAL MANNERS. TAKE US HOME OR WE WILL STUN YOU WITH OUR LASER EYES. JUST KIDDING.

HA. HA. HA."

But also some that show you aren't lacking in the crazy department:

"Proud to be the only bakery that offers large chocolate grenades in our 'Peeps VS Bobble-Heads Soccer Match in the Desert of Doom' design - now with random Rugrats!"

Jasmine D., Erin F., Lisa M., Sarah N., & Maren J., can you spot the grenade?